Search Has Changed Forever
Consumers no longer just Google your brand—they ask AI assistants for recommendations. The question is: does AI recommend you?
The Old Way
- ✗Users click through search results
- ✗Rank for specific keywords
- ✗Focus on your own website
- ✗Limited visibility into competitors
The New Reality
- ✓AI provides direct recommendations
- ✓Optimize for conversational queries
- ✓Build authority across the web
- ✓Track competitor AI visibility
Why AISO Matters Now
Consumer behavior is shifting dramatically, and brands that don't adapt risk becoming invisible.
Explosive AI Adoption
ChatGPT reached 800 million weekly users and processes 2.5 billion queries daily. That's more search volume than most traditional search engines combined.
The Zero-Click Revolution
Nearly 60% of searches now end without a click to any website. AI provides answers directly—meaning traditional SEO is no longer enough.
AI-Powered Commerce
71% of consumers want generative AI integrated into their shopping experience. The brands that appear in AI recommendations win the sale.
First-Mover Advantage
Most brands haven't optimized for AI search yet. Early adopters are claiming visibility in this new channel while competition is still low.
How AISO Works
We measure your brand's performance across six critical dimensions that determine AI visibility and recommendation strength.
The Bottom Line
If your target customer asks an AI assistant for product recommendations in your category and your brand isn't mentioned, you've lost that sale before they even knew you existed.
AISO ensures you're part of the conversation.
Ready to Optimize Your AI Presence?
Start with our free AISO research tool and discover how your brand performs in AI search results.
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